Marketing Communication, PR
How well and how quickly your prospective customers understand what you do, why you do it and how you do it - in other words, what you do that is better and different from your competitors - can have a bigger impact on revenue. Communication between two people is what can convey and show value.
Which platforms do we help you communicate with?
Social Media
PR
Social Media
Today there are more and more Social Media platforms, some more effective and some less effective.
It's impossible to predict who will notice what on which surface at what time, that's for sure:
If you are not present you will not be noticed, which has the following disadvantages:
- People trust what-they-know
- They will not know your brand, so they will buy less from you
- You're going to be very slow because you're not getting your message across
- Your sales will be much harder because you need to build trust
- If they don't see you anywhere, they won't invite you to do shows, newspaper articles, radio programmes, podcasts, etc.
- You won't be able to increase your prices properly because you'll have hardly any contracted customers
- You will have low revenue and high marketing costs compared to revenue.
On which platforms we communicate:
Google MyBusiness
TikTok*
Youtube
Our packages:
12 posts/month
What does it contain?
- Copywriting, with a professional copywriter
- Take post pictures
- Create posts
- Timing of posts
- Placing in Story
16 posts/month
What does it contain?
- Copywriting, with a professional copywriter
- Take post pictures
- Create posts
- Timing of posts
- Placing in Story
20 posts/month
What does it contain?
- Copywriting, with a professional copywriter
- Take post pictures
- Create posts
- Timing of posts
- Placing in Story
*TikTok, YouTube videos are not made by us, we will manage the content.
PR - Public Relations
PR is a marketing activity where we appear in various media, large and small, typically offline, but nowadays we have the added online possibilities of offline media, which are also used to drive traffic to our website or a form etc...
The main tools of PR communication:
-
Paid Media Appearance
(HVG, Portfólió, Forbes, Nők Lapja, RTL club, radio programmes. ) -
Organic Media Appearance
(typically appearing in smaller media)
What is the main difference between the two?
- With Paid Media, we typically want to get into different media platforms, as opposed to Organikus, where we are looking for a partner for a finished article.
- With paid media, you're in 1-2 media, which are typically larger, while with Organic PR, you're in contact with up to 100 media, but it's their decision whether or not to buy your article
- For Paid PR, prices are typically high, while for Organic PR prices are much more affordable
- With Paid PR, you are guaranteed to get your message to the readers of the medium, while with Organic, you don't know where the article will go
- With Paid PR, you can target your target group with pinpoint accuracy, whereas with Organic PR, you can reach a lot of people, but not necessarily your target group
- Organic PR is more for promotion, while Paid PR is more for reaching your target audience precisely.